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Noovo Editions


Noovo Editions is an independent editorial project with online and paper editions. First of its kind in Spain from an unique and contemporary perspective on the international panorama, Noovo seeks not only to be an aesthetic arbiter but also a cultural mediator at the juncture between Fashion, Photography & Jewellery. A platform to show the highest level of creativity from around the world

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SLOVZ

FELTED BOOTS: 300 YEARS OF RUSSIAN TRADITION
SLOVZ are handmade in Russia with love. inspired by the traditional boot called Valenki. They are made of 100% pure sheep wool and will keep you warm till -40c. SLOVZ are available for Women, Men and Kids.

SLOVZ are inspired by a traditional Russian boot by the name of Valenki. Russians regard the Valenki as an important part of their national cultural heritage. These boots are handcrafted from felt and have been around for over 300 years. Initially they were worn by farmers on the countryside but Siberian coachmen, know as Yamschiks, spread them throughout Russia, popularizing them amongst all walks of life from well known politicians to legendary czars.
 
Czar Peter The Great even believed them to have healing powers, especially to counter bad hangovers. After a night of heavy vodka drinking, he would recommend people to consume a bowl of sour cabbage soup and wear a pair of Valenki on their bare feet to detox. So now that we've told you this, you'll never have a good excuse to say no to an extra shot of vodka again. Just put on your SLOVZ in the morning and you'll be fine.
 
The boot's legacy continued into the 1900's on the feet of the Soviet Union's infantry. It is even said that the Valenki contributed to the the Red Army's victory over Hitler's Wehrmacht during the freezing winters on the tundra's of Moscow. These boots are still standard issue winter gear for the modern Russian army and are the most commonly used footwear in Siberia to this day.

SOME FACTS ABOUT VALENKI’S

• A master in Valenki-making will need at least 5 or 6 hours to make one pair of Valenki by hand.
 
• 'Valenok' is the singular term for 'Valenki'. In Russia, Valenok is slang for calling someone an idiot. Remember this when using the word over there; there is never a good reason to call someone a 'boot'.
 
• Valenki were known to help women in their search for a husband. On Christmas eve single Russian girls went outside on the streets with a Valenok in their hand, keeping it high up in the air. The open part of the boot would then point out the direction in which their future husband was waiting. Sort of like spin the bottle before it was cool.
 
• The world largest Valenok can be found in Yaroslavl, a Russian city above Moscow. It's known as the 'Tsar Valenok' weighs approximately 325 kilo's and is about 2 meters tall.
 
• An old Russian saying goes: 'A Siberian is not someone who is never cold, but someone who dresses warm'.

"We make our SLOVZ from 100% pure Russian sheep wool with traditional craftsmanship and attention for mother nature. This wool is guaranteed to keep your feet nice and warm, even at temperatures down to -40 degrees. Although a lot of manufacturers have started to make felted boots through a modern mechanized process, SLOVZ are handmade in the tradition of the original 300 year old Valenki. This gives them their superior quality and strong, yet soft feel".
     
     
     
     
     
     
 

 

 
------------------------------------------------------------------------------------ More Info: http://www.slovz.com

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