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Noovo Editions


Noovo Editions is an independent editorial project with online and paper editions. First of its kind in Spain from an unique and contemporary perspective on the international panorama, Noovo seeks not only to be an aesthetic arbiter but also a cultural mediator at the juncture between Fashion, Photography & Jewellery. A platform to show the highest level of creativity from around the world

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OOPS

OOPS is the brand of Anthony Corleones Shum. Without studying design but with a creative and unique mind and strong desire to create, he is the artistic designer and founder of the Hong-Kong based brand Oops which debuted with his first collection in Paris for the season Spring /Summer 2013 focus on unpretentious, quality leather bags. With 20 years of experience in the field of luxury leather goods sector, Anthony brings to life a contemporary line of bags marked by understatement.

Oops collections are based on the perfect balance between traditional craftsmanship, avant-garde techniques drawn from different cultures and innovative use of traditional materials. Accessories and colors that are born from the encounter between different lifestyles: the birth is represented by white, which turns into gray with the accumulation of experience and encounters, ending then to black. Oops collection blends traditional craftsmanship techniques and innovative design to create contemporary leather bags.

For his collection, the designer uses neutral colours that he feels represent our lifes: black, white and grey. WHITE represents the beginning of life; the colour is as pure as the time you first open your eyes and see the light. As time goes by, life turns to GREY with accumulated experience and encounters. As life draws to an end, the eyes close, and BLACK is the symbol of this. The Spring/Summer 2014 collection boasted an eclectic mix of intricately hand-knitted pieces.

Oops pays attention to detail and each item is scrupulously crafted, stitch-by-stitch by talented artisans workers. The bags each have attractive features like pockets, buckles, fringes and tassels making the designs in the collection individual. The overarching theme for Oops collection shows an eclectic mix of intricately hand-knit pieces and monochromatic color palette. This type of Oops hand knitting is very intricate and arduous and takes talent, requiring expertise to create and hand knit each piece. Since hand knitting is a laborious and time consuming art, knitting a single piece normally takes 100 hours on average to complete, depending upon the size and design. The whole process of hand knitting is meticulous. Each item is painstakingly crafted stitch-by-stitch by our artisans. Accuracy, patience, attention to detail and steady hands are crucial to this craft. Their skills combine with original designs and carefully selected premium leather to result in a collection to delight discerning, fashion conscious cognoscenti: Oops.

The creation of the Oops collection is based on a perfect balance of traditional craftsmanship, multi-cultural and avant-garde technics, as well as innovative usage of traditional materials for contemporary objects. The blend of cultures and lifestyles has given birth to Oops.

More Info: http://www.oops.com.hk

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NOOVO CONTEMPORARY FASHION PHOTOGRAPHY JEWELLERY