The first store

LEFORM opened their doors in December 1997 on the Garden Ring in the center of Moscow (35/28, Povarskaya str.). In that time its trade hall settled down only on the first floor, in a location, which have been occupied by the Hidrometeocenter earlier. From the beginning of the working LEFORM made the rate on sale of original clothes, footwear and accessories of the designers which, it is accepted, to term vanguard: Belgians - Dirk Bikkembergs, Dries Van Noten, Ann Demeulemeester, Dirk Van Saene, Japaneses - Junia Watanabe, Rei Kawakubo (Comme des Garcons), Yoshiki Hishinuma, Austrian - Helmut Lang etc.

In 1997 for Moscow, where the shops of the well known High Fashion brands already have been opened, such clothes was in a novelty. However the interest to it promptly increased and LEFORM has got constant clients soon among which there are a lot of bohemians and celebrities. Though the clothes sold in the shop can seem too original from the first view, LEFORM does not forget about those who like more quiet style - from classical up to sport.

In December 2000 two lower halls were opened in LEFORM to expand assortment of the shop and to offer the clients not only fashionable clothes but style of life. The list of the designers and brands whose collections are sold in the boutique all time varies and replenishes with new names which LEFORM opens for the Russian customers. Those who make purchases here trust to Le Form's taste and know that even unfamiliar brand not accidentally has got in a field of vision of LEFORM and is in a worth to notice by the visitors of the shop.