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Noovo Editions

Noovo Editions is an independent editorial project with online and paper editions. First of its kind in Spain from an unique and contemporary perspective on the international panorama,
Noovo seeks not only to be an aesthetic arbiter but also a cultural mediator at the juncture between Fashion, Photography & Jewellery.
A platform to show the highest level of creativity from around the world

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CA4LA
 
 

MEN - A/W 2011-2012
Weave Toshi is Japan's leading manufacturer and retailer specializing in hats. They have 18 shops in Japan and 1 in London. They care about, and produce, hats which are high in quality.

CA4LA (Pronounced as Ka-shi-la in Japanese) means the head and also the top is the original Japanese hat brand. 70% of their merchandise is made and designed in Japan. Weave Toshi developed a new concept of 'head apparel' against the old formality of the conventional hat shop. This concept has enhanced hats as an essential part of fashion, and changed the meaning of the hats existence.

Their staff of many designers, reflect their individual personalities in the creation of unique and various styles of hat. Upon entering their stores you will soon realise this is not a conventional hat shop; each store has its own eclectic mix of antiques, furniture and curiosity's.

The hats are placed against this enchanting backdrop adding atmosphere to your shopping experience. Through the process of production, distribution, and sales of just one hat, many people are involved from all over the world. The world has rapidly become closer due to the popularization of internet; however, they strive to give our hats a human feel and they hope this is communicated through their product.

Wearing a hat should be a worldwide pleasure. CA4LA strives to give their hats a human feel. Their goal is make wearing hats a worldwide pleasure, making a small change in one's life is an important element towards happiness. They believe in their role to spread this message not only in Japan, but also to the world.



More Info: http://www.ca4la.com

.................http://www.cristofolipress.fr.........

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WOMEN - A/W 2011-2012

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